Business is rarely a straight line…
it’s full of pivots, twists and turns
it’s full of pivots, twists and turns
Making decisions for your business requires a mixture of knowledge, expertise and instinct, whether you’re starting out or running a million-dollar business, the likelihood of success is always uncertain.
In a dynamic world, the path to success is rarely straightforward, entrepreneurs and business leaders must cultivate resilience to transform uncertainty to opportunity.
Life or business – it’s rarely a straight line. But – wherever it may take you – we can help.
Opening up a world of opportunity
We’ve partnered with The Verge to create bite-size videos which unpack and provide another angle on emerging trends in business and technology to provide inspiration for your business.
The other angle on… Legacy Planning
Planning your legacy now can be rewarding, but it isn't always about money, but values. Watch the video to find out more.
The other angle on…AI
Can AI help solve language miscommunications, even picking up emotions, especially when multiple languages are spoken in one conversation? Watch the video to find out more.
The other angle on...Uncertainty
Always wanted to know how to make smart choices, even in unpredictable times? Watch the full video to find out how.
The other angle on... Packaging
Duration: 00:03:11
Speakers:
-
Molly Burke
Content Creator, Accessibility Advocate
LinkedIn (opens in new window)
[Molly]
A year-and-a-half ago, I got to work on a project where we created an accessible chocolate box.
[Text on screen]
Molly Burke
Content Creator
Accessibility Advocate
[Man]
Molly Burke is a content creator and accessibility advocate who went blind at 14 years old.
[Molly]
Why was I 29 when I got to pick my own chocolate for the first time ever?
To be able to open that box of chocolates and find the one that I actually want on my own, it means so much.
[Text on screen]
The Other Angle On Packaging
The Verge | HSBC
An Explainer Studio Production
[Man]
The Other Angle On Packaging from The Verge and HSBC.
Innovation in packaging is long overdue.
Inefficiency is rampant as the average package is 40% too large for the contents.
[Text on screen]
The Logistics Trend Radar, DHL, 2020
40% too large
[Man]
That matters when businesses are spending close to $200 billion in 2024 on cardboard boxes alone.
[Text on screen]
The Future of Global Corrugated Packaging to 2020, Smithers, 2024
$200 billion dollars in 2024 on cardboard boxes.
[Man]
Innovative approaches like 3D-printed packaging, which can seal itself around the product with no wasted space, may help reduce inefficiency and shake up the industry and it doesn’t have to be cardboard or plastic.
Edible packaging made from seaweed is making efficiency sustainable, but efficiency needs to be for everyone.
[Molly]
I really feel like inclusive, accessible product packaging design is the next wave, the next push, in innovating within that space.
Honestly, I basically can’t go shopping without a sighted person coming with me because it's so confusing.
Every bag feels like another bag.
Every box feels like the same box.
[Man]
But innovation in accessible packaging and design isn’t just to benefit disabled people.
[Molly]
I always try to communicate to brands that creating accessible products is not charity work.
We are a market that you are actively missing out on by not being inclusive.
[Man]
A market of one in six people, that’s 1.3 billion potential customers.
[Text on screen]
Disability, World Health Organization, 2023
An estimated 1.3 billion people currently experience significant disability.
[Man]
The reality is that accessible and universal design doesn’t just help disabled people.
It can help all consumers.
For instance, tactile surfaces on shampoo and conditioner, like stripes on one and dots on the other, identify the correct product.
[Text on screen]
Accessible products
Stripes = Shampoo
Dots = Conditioner
[Molly]
Somebody like me who would be a Braille reader, could use that code, but also, somebody who is English as a Second Language, somebody who’s autistic and prefers to use symbols to communicate.
Somebody who is dyslexic or has a language processing disorder.
[Text on screen]
ESL
Autism
Dyslexia
[Molly]
It’s universally accessible to people who are in the shower without their glasses on.
[Man]
Whether making products available to more customers or improving shipping efficiency, bringing innovation to packaging isn’t a same-day delivery.
[Molly]
If you want to take your brand to the next level, you need to be hiring inclusively because we need to be in the room in order to help you make that change.
As a society, we have spent so much time, money and energy thinking about how do we cure disability and it's about shifting our mindset and realising if we take that same brain power and those same finances and we put it into creating a world that is universally accessible for all of us, it's going to benefit everybody so much more.
[Man]
The Verge and HSBC, an Explainer Studio production.
[Text on screen]
The Verge | HSBC
An Explainer Studio Production
© HSBC Group 2026
The other angle on… Packaging
When thinking outside the box means redesigning the box entirely.
The other angle on... Nanomaterials
Duration: 00:02:04
Speakers:
-
Dr Oleg Gang
Professor, Columbia University, Chemical Engineering, Applied Physics and Materials Science
LinkedIn (opens in new window)
[Woman]
What’s up to four times stronger than steel and five times lighter?
[Text on screen]
What’s up to 4x stronger than steel and 5x lighter?
[Woman]
Nope. It’s not a sci-fi super suit.
It’s a nanomaterial.
[Text on screen]
Nanomaterial
[Woman]
So, how could a tiny material have a huge impact on everything from construction to energy, to medicine, and even global trade?
[Text on screen]
The Other Angle On Nanomaterials
The Verge | HSBC
An Explainer Studio Production
[Woman]
The Other Angle On Nanomaterials.
The Verge and HSBC.
[Text on screen]
Nanomaterials, National Institute of Environmental Health Sciences, 2024
[Woman]
In the 1930s, the world’s first electron microscope revealed nanostructures 100,000 times smaller than a human hair.
[Text on screen]
100,000 times smaller
[Woman]
Nearly 100 years later, nanotechnology is a global field.
[Text on screen]
Dr Oleg Gang
Professor, Columbia University
Chemical Engineering, Applied Physics and Materials Science
[Dr Gang]
So, this is essentially the replica of what you can see with electron microscope.
[Woman]
Dr Gang and his team discovered that by coating a synthetic DNA structure in silica, or glass to you and me, they could develop that breakthrough sci-fi-esque material.
[Dr Gang]
This architecture allows us to form material with a high strength, but it is also light.
[Woman]
In the future, a material that’s stronger and lighter could enable more stable and cost-effective construction, plus safer, more efficient automobiles, airplanes, and even maritime transport.
All of this will have a profound effect on global trade.
When it comes to the widespread technological application of this research.
[Dr Gang]
Potentially it takes a little bit more time, but in my opinion, there is really nothing which will not be affected.
[Text on screen]
Nanotechnology, A Revolution in Modern Industry, Molecules, 2023
[Woman]
Already nanomaterials are making solar cells and their batteries more efficient.
That’s because on a nano scale there is more surface area.
We may see a flat surface, but it’s actually soaking up light in three dimensions.
[Text on screen]
Nanoparticles increase light scattering, boost solar cell performance, Penn State, 2022
[Woman]
In medicine, a leading nanotechnology researcher is developing a wearable microchip, which would give a person a notification when any abnormality is detected in their body.
[Text on screen]
Nano-Disease Detection (the next TINY thing), Cosmos, 2023
[Dr Gang]
For thousands of years, humans did everything in the same way.
Now it’s a unique opportunity to do in a way which never been done before.
What can be more exciting than that?
[Text on screen]
The Verge | HSBC
An Explainer Studio Production
© HSBC Group 2026
The other angle on… Nanomaterials
Find out how nanomaterials are transforming sectors as varied as construction, energy and medicine.
Predictive Analytics
Duration: 00:01:45
[Text on screen]
Advertiser content from HSBC
[Woman]
The Internet of Things is made up of countless tiny sensors transmitting real-time data. That's allowing all parts of supply chain to interact at a scale and pace never seen before,
[Text on screen]
Raw material
Supplier
Manufacturing
Distribution
[Woman]
which gives us the ability to predict what could go wrong, and knowing that helps prepare for it.
Where will this power prediction go next for businesses and their customers?
[Text on screen]
The Other Angle on Predictive Technology
The Verge | HSBC
An Explainer Studio Production
[Woman]
Predictive analytics got its start as a way for sailors to predict risk in sea voyages, and today it is helping modern companies instantaneously adjust prices based on supply and demand.
That's why more than half the world's businesses have adopted it in some way, which makes sense, or actually, dollars.
[Text on screen]
52% of businesses worldwide use predictive analytics.
[Woman]
Since avoiding supply chain disruptions is a trillion-dollar opportunity, one now made easier by predictive analytics utilizing data from every step along the way.
[Text on screen]
Resiliency in the making,
Accenture, 2023
Raw material
Supplier
Manufacturing
Distribution
$1.6 trillion in missed revenue
[Woman]
A remarkable opportunity born from collecting all this data is hyper-personalized experiences for consumers.
How personal?
While still in development, AI-powered shoes use real-time data to adjust to the wearer's various individual gait.
[Text on screen]
$250
AI-Powered Running Shoes
Speed (km/h) 7
Stats
Increases speed 174%
[Text on screen]
CmsWire
Taking Hyperpersonalization to the Next Level
16 April 2024
Adapt Worldwide
Hyper-Personalization: The Future of Customer Experience
15 December 2022
[Woman]
Matching products and offerings to a customer's individual needs is significant,
[Text on screen]
How Customers Really Feel About Personalization, Medallia, 2023
82% of customers say personalized experiences influence the brands they end up purchasing in at least half of all shopping situations.
[Woman]
as 82% of customers say personalised experiences influence the brands they end up purchasing
[Text on screen]
40% wish brands knew more about their preferences.
[Woman]
and 40% wish brands knew more about their preferences.
Trying to tame the sea, or at least figure out how to travel it, inspired predictive modelling and today it has led to a sea change in predicting and allowing businesses to become hyper-personalized in their offerings across industries and around the world.
© HSBC Group 2026
The other angle on…Predictive Analytics
How are businesses finding ways to use predictive analytics to meet customer’s needs?
The other angle on... Authenticity
Duration: 00:02:08
[Text on screen]
How to spot a fake designer handbag, Fashion United, 2024
[Man]
We live in a world where 1 in every 10 designer goods may well be counterfeit, and 80% of consumers will purchase counterfeit items at some point in their lives without realising it.
[Text on screen]
Fake
80% of consumers will purchase counterfeit items at some point in their lives without realising it.
[Man]
So, how exactly is blockchain a technology known for digital payments and virtual art helping ensure the real-world authenticity of everything from your coffee’s native soil to your handbag stitching?
[Text on screen]
Blockchain
[Man]
Let’s pull on that thread and find out.
[Text on screen]
The Other Angle On Authenticity
The Verge | HSBC
An Explainer Studio Production
[Man]
The Other Angle On Authenticity from The Verge and HSBC.
In fashion, where quality is always in vogue, luxury retailers are using blockchain to match a product ID to a customer’s registered ID.
Like a digital passport stamped at every step of a product supply chain, this gives a customer a verified window into a product’s journey to them.
[Text on screen]
Description: Handbag
Material: Vegan Leather
Origin: Italy
Supplier: Fashion Haus
[Man]
But this kind of passport also impacts more grounded industries.
Coffee’s complex supply chain can make tracing a bean's origin and sustainability hard.
That risks profits, reputation, and waste for farmers.
Today, from Mexico to Ethiopia, they’re using blockchain to protect themselves and their product.
[Text on screen]
Description: Coffee Plant
Soil: Grade A
Origin: Mexico
Supplier: Cacao Harvest
Description: Coffee Plant
Soil: Grade A
Origin: Ethiopia
Supplier: Cacao Harvest
[Man]
Each step from farm to cup is logged in a digital ledger.
Beyond bags and beans, authentication might just be a matter of life and death.
[Text on screen]
Substandard and falsified medical products, World Health Organization, 2018
[Man]
That’s because it’s estimated that 1 in 10 medical products in low and middle-income countries are substandard or falsified.
[Text on screen]
Falsified
1/10 medical products in low and middle-income countries are substandard or falsified.
[Man]
Some pharmaceutical companies are turning to the digital ledger to trace and validate a drug’s origins, helping keep dangerous, expired, or counterfeit products from the market.
For businesses large and small, blockchain can counter counterfeiting, substantiate supply chains, and manage medicine.
Looking forward, that may impact massive global markets, almost 7.5 billion by 2031 in global food supply chains alone.
[Text on screen]
$7.48b market size by the year 2031 in global food supply chains alone.
Blockchain in the Agriculture and Food Supply Chain Market Size, Insight Ace Analytic, 2024
[Man]
Dollars aside, the technology is also helping to create a more transparent, interconnected world.
What could be more fashionable than that?
[Text on screen]
The Verge | HSBC
An Explainer Studio Production
© HSBC Group 2026
The other angle on… Authenticity
How are businesses using blockchain to help ensure the real-world authenticity of products you buy?
Inspiration from other entrepreneurs
We’ve partnered with Now This to walk with entrepreneurs from around the world. They share some challenges and pivots from their journey, ending with an actionable piece of advice.
Leanne Robers: Co-Founder of She Loves Tech, Singapore.
An entrepreneur, start up advisor and community builder, find out what Leanne’s secret weapon is.
Joel Neoh: Entrepreneur, speaker and investor.
A serial entrepreneur who epitomises the transformative potential of visionary leadership. Find out why Joel keeps his community at the heart of everything he does.
Tracy Chou, CEO Block Party, US
From software engineer to start-up founder: Tracy was once coding quietly in the corner, but is now at the centre of efforts to protect social media users’ privacy.
Sophie Abrahamovitch
Duration: 00:00:58
Speakers:
-
Sophie Abrahamovitch
CEO and Founder, DUSK
LinkedIn (opens in new window)
[Text on screen]
Walk With Me
NOW THIS x HSBC
[Sophie]
It’s always excitement for me. I love problem solving and I love moving the business forward. I think it’s really key to always be creating momentum.
My name’s Sophie Abrahamovitch and I’m CEO and co-founder of DUSK.
[Text on screen]
Sophie Abrahamovitch
CEO and Founder
DUSK
[Sophie]
We connect hospitality venues, drink brands, looking to engage with Gen Z by offering our 1 million users one free drink every single night.
And at first, the bars were covering the cost of the drinks.
We knew we could do a better job for them if we found a way to cover that fee.
And the drinks brands were the missing piece of the puzzle.
For me, pivoting feels natural. It feels like a really positive next step for the business.
I feel like we’re problem solving, building layers on the business to create the perfect product market fit and to answer problems for our brands.
In a startup, momentum is more important than perfection.
Get fast feedback and keep things moving forward.
The worst decision is no decision.
[Text on screen]
Walk With Me
NOW THIS x HSBC
© HSBC Group 2026
Sophie Abrahamovitch, CEO and Co-Founder of DUSK, UK
The drinks are on Sophie – well, one of them at least – a bright light of the hospitality industry who’s helping to shape great nights out for the Gen Z crowd.
The power of our international networks
Local expertise
What makes us HSBC is our international presence – with a personal touch. As our colleagues around the world will tell you, that’s why we do what we do.
HSBC Global Investment Summit (GIS) 2026 wrap-up
Duration: 3:13
Speakers:
- Brendan Nelson, Group Chairman, HSBC
- Georges Elhedery, Group CEO, HSBC
-
Michael Roberts, CEO, HSBC Bank plc and
CEO,
Corporate and Institutional Banking
LinkedIn (opens in new window) -
David Liao, Co-CEO, Asia and Middle East, HSBC (opens in new window)
LinkedIn (opens in new window) (opens in new window) -
Patrick George, Global Head of Markets and Securities Services, HSBC
LinkedIn (opens in new window) (opens in new window) - Dr Janet Yellen, Secretary, US Department of the Treasury (2021-5), Chair, Board of Governors, US Federal Reserve (2014-8)
- Rachel Lord, Head of International, BlackRock
LinkedIn (opens in new window) (opens in new window) -
Kate Ferry, Chief Financial Officer and Executive Director, Burberry Group
LinkedIn (opens in new window) -
Barry O’Byrne, CEO, International
Wealth
and Premier Banking, HSBC (opens in new window)
LinkedIn (opens in new window) -
Pam Kaur, Group Chief Financial Officer,
HSBC (opens in new window)
LinkedIn (opens in new window) (opens in new window)
[Text on screen]
Brendan Nelson, Group Chairman, HSBC
[Brendan]
It is actually, for me, a great pleasure to welcome you to HSBC’s third Global Investment Summit.
[Text on screen]
Georges Elhedery, Group CEO, HSBC
[Georges]
The Global Investment Summit is a global conversation taking place right here in Hong Kong.
We are bringing together clients to share insights and ideas to understand what’s happening now, and inform what decisions they make next.
[Michael]
We’ve attracted 5,000 clients from around the world.
80% are C-suite type of individuals.
Markets don’t move without politics.
[Text on screen]
Michael Roberts, CEO, HSBC Bank plc and CEO, Corporate and Institutional Banking
Technology doesn’t scale without capital.
All these things come together; they intersect at GIS.
[David]
Hong Kong is really the capital of international connectivity.
[Text on screen]
David Liao, Co-CEO, Asia and Middle East, HSBC
So, it’s a very natural place for HSBC to host a GIS here, connecting the international investors, regional corporates, as well as great thought leaders and speakers to share the best ideas.
[Patrick]
Upstairs, there’s also business happening.
[Text on screen]
Patrick George, Global Head of Markets and Securities Services, HSBC
There is in excess of 240 companies from around the world, meeting our key institutional clients.
There are going to be more than 6,700 one-on-one meetings.
Our clients are trying to navigate a very complicated and complex world.
This is why we are here.
[Janet]
[Text on screen]
Dr Janet Yellen, Secretary, US Department of the Treasury (2021-5), Chair, Board of Governors, US Federal Reserve (2014-8)
HSBC has convened an incredibly knowledgeable group of investors who understand the global economy very well.
This is such a difficult time with so much uncertainty, sharing insights is very valuable.
[Rachel]
Talking to people today, I think the main benefit is exactly that.
[Text on screen]
Rachel Lord, Head of International, BlackRock
We’ve been meeting people in the corridors as we walk between the different audiences.
It’s the conversations that happen around the edges as well as the content.
[Kate]
[Text on screen]
Kate Ferry, Chief Financial Officer and Executive Director, Burberry Group
So alongside sharing perspectives with others in the luxury industry and indeed from the broad array of sectors.
Of course, it’s also a really efficient way of connecting companies with capital.
I’ve had a number of really excellent investor meetings with investors from the region and with investors globally.
[Barry]
[Text on screen]
Barry O’Byrne, CEO, International Wealth and Premier Banking, HSBC
The HSBC Global Investment Summit is where real decisions get shaped.
We think about the bringing together of those that set agendas, allocate capital and build businesses all in one place.
It creates a really unique opportunity for our wealth clients and for our partners.
[Pam]
GIS represents who we are.
[Text on screen]
Pam Kaur, Group Chief Financial Officer, HSBC
Connecting our customers, investors and colleagues here in Hong Kong, the spiritual home of HSBC.
[Text on screen]
HSBC | Opening up a world of opportunity
© HSBC Group 2026
Global connections
Our third Global Investment Summit brought together 5,000 influential leaders, policy makers, innovators and investors to exchange ideas and explore the forces reshaping the financial system.
Cleto Reyes: A Mexican heavyweight with global reach
Duration: 00:03:01
Speakers:
-
Elizabeth Reyes
CEO, Cleto Reyes
LinkedIn (opens in new window)
[Elizabeth]
My grandfather was passionate about boxing and wanted to be a boxer but he couldn’t, so he offered to repair boxing gloves.
That’s how the journey of Cleto Reyes began.
[Text on screen]
Cleto Reyes
A Mexican heavyweight with global reach
[Elizabeth]
For Cleto Reyes it is very important to have a financial partner like HSBC when we are thinking about expansion and new markets
[Text on screen]
Elizabeth Reyes
CEO, Cleto Reyes
[Elizabeth]
because the bank is internationally known and greatly facilitates transfers between abroad and Mexico as well.
It’s a bank that gives them [our distributors] confidence and us too.
When I see our gloves in the gyms, on the kids who start with a lot of dedication and enthusiasm, in the movies, in big fights, I feel a great pride for the family business.
I feel a huge commitment to continue with the legacy and keep achieving success.
The glove used in the championship fight and the glove used by the boy to spar in the gym is exactly the same, has the same quality, performs the same, offers the same protection.
Cleto Reyes has a presence all over the world.
It has been very important to have HSBC to receive payments from abroad because we receive dollars in an account and from there, we can also make transfers in dollars or we can exchange to the national currency.
And with the national currency, we can pay all our commitments.
I manage accounts in dollars, in pesos, and having HSBC products has made my life much easier.
Everything is always visible in one place.
So that allows me to focus on what’s important.
Our relationship with HSBC dates back to 1979 when my parents opened the company’s first account with HSBC.
For my parents it was very important to have the support and guidance of HSBC executives at that time because my parents were starting a business, so there were things they didn't know how to handle.
Today, one of them is still a friend of the family.
We have been doing business with HSBC for almost 50 years.
And today it continues to be a financial pillar for us.
[Text on screen]
HSBC | Opening up a world of opportunity
© HSBC Group 2026
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Content last updated: 11 July 2025