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Sponsorship is more than just an investment to sustain and grow our business. It offers an opportunity to connect with customers and colleagues in the communities in which we serve. We know how important it is to understand the passions of our customers, which is why our sponsorships focus on developing key relationships, building loyalty, nurturing youth and embracing different cultures.

Golf Golf

We are proud to have been involved in 35 tournaments in places such as China, Singapore, Abu Dhabi and Brazil.                                       

Culture Culture

The partnership between HSBC and the Cutty Sark brings together two pillars of global trade with a similar heritage.

Rugby Rugby

We sponsor events and programmes all over the world such as the Lions tours, the Hong Kong Sevens, and the Sevens World Series.

Other sponsorships Other sponsorships

HSBC's sponsorships focus on developing key relationships around the world in sports such as tennis and polo.

More from HSBC

in Our approach Our approach

We are committed to building a sustainable business for the long term, embracing diversity and inclusion, and putting the right values into practice.

in Investor relations Investor relations

Learn about our strategy and our financial performance. Find dividend information and investor presentations.

in Careers HSBC careers

We offer a world of interesting and varied opportunities across the bank to help you develop your career.

in About HSBC About HSBC

We connect customers to opportunities through our international network of around 4,400 offices in 71 countries and territories.