HSBC Sevens World Series
HSBC has sponsored the world’s leading international sevens competition for four years. The competition is played by more than 30 nations across nine legs around the world. The series has grown significantly over the past few years with increased TV coverage, as the sport builds up to Olympic inclusion in 2016.
Cathay Pacific/HSBC Hong Kong Sevens
The tournament attracts some of the greatest players and thousands of fans from around the world to the magnificent Hong Kong Stadium every year.
HSBC Grassroots Rugby
We are committed to introducing new fans to the sport, inspiring the next generation of rugby stars and improving standards at all levels of the game.
As part of the British & Irish Lions sponsorship, HSBC coaching clinics and festivals were staged across the UK, Ireland, Hong Kong and Australia.
In 2012/13, more than 26,000 children around the world took part in HSBC youth rugby festivals and community programmes.
In the UK, thousands of children take part in the Rosslyn Park HSBC National School Sevens tournament, the largest school sevens tournament. Hundreds of children in the UAE are introduced to rugby at the HSBC Youth Rugby Festivals in Abu Dhabi, Dubai, Bahrain and Doha.
HSBC British & Irish Lions Tour 2013
In 2013, HSBC were the principal partner of the British & Irish Lions for the 2013 Tour to Australia. The partnership continues the successful association that dates back to 2007. In the lead-up to and during the 2013 Tour, our marketing engaged thousands of customers and staff around the world. This included special promotions and discounts for our customers.