The world's local bank
People
We recognise the need to attract and motivate talented people who have the drive and enthusiasm to find innovative ideas for our business to fulfil our customers’ needs.
We also try to live HSBC’s values in all aspects of our work, especially in how we respond to customers and colleagues. We place great importance on respecting each other and embracing ideas, cultures and abilities. This thinking is reflected in our current marketing campaign “Your point of view ”.
Furthermore, in building our brand as “the world’s local bank”, we are striving to ensure that this is expressed to customers by everyone who works for HSBC around the globe.
So what sort of people do we strive to be?
Perceptive: We try to look harder, in order to understand things more deeply, and this informs everything we do.
Progressive: We are driven by the belief that we can shape a better future.
Responsive: We will always try to anticipate and act quickly to ensure we meet and exceed our customers’ expectations.
Respectful: We don’t accept stereotypes. We look for the value in everyone.
Fair: We reward our customers for the commitment they give to us.
Our employee policies are therefore geared towards attracting, developing and motivating these sorts of people. We want HSBC to be a company people feel good about and really want to work for.
2006 CR Report
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